125 Years Ideas – From a humble plaster factory to an in ternationally renowned visual media manufacturer
Today, Neschen Coating GmbH is renowned worldwide as an experienced manufacturer of self-adhesive films and printable media. However, 125 years ago, the company began manufacturing of India rubber plasters and wound dressings. It was the apothecary Georg König who in 1889 with the foundation of a special factory for pharmaceutical preparations established the beginning of the international renowned company from Bückeburg. Initially on the first floor of the Court Pharmacy in the heart of the city, then later in a multistory factory extension medical plasters, ointments and elastic capsules were produced that would later become famous.
Only after the Second World War, in the face of an increasing competitive plaster market, were the first self-adhesive films for book protection produced. A new era started when industrialist Hans Neschen joined the company that later would bear his name. He joined a paralyzed company suffering from the aftermath of the Second World War and, following successful experiments with synthetic resin films, converted the company’s product portfolio. Thus followed the change from “Bückeburger Hühneraugenpflaster” (Bückeburg corn plaster) to “Bückeburger Buchhaut” (Bückeburg book cover).
Quickly the films proved themselves and were sold by the millions at home and abroad. Foreign subsidiaries and participation at trade shows supported the expansion of the company. Soon it had to leave its location in the city of Bückeburg and between 1965 and 1989 foundation stones for two factories were laid that still exist today.
In addition to self-adhesive films for book protection the company engaged specifically in the development of transfer adhesives and films for the finishing of photographs, processing machines for in house production methods and transportable presentation systems. The next years would see many more innovative Neschen products manufactured at the company headquarters in the former residential city of Bückeburg – there, where 125 years ago it all began.
1889 – 1914
Court pharmacist Georg König and the medical plaster factory
Foundation of “Fabrik pharmazeutischer Präparate” (Factory for pharmaceutical preparations) on the upper floor of the Court Pharmacy at Marktplatz in Bückeburg by apothecary Georg König. Production of different medical India rubber and dressing plasters such as the renowned Bückeburger Hühneraugenpflaster “Probat” (Bückeburg corn plaster “Probat”).
Company founder Georg Königpresents the first price list for his “Fabrik pharmaceutischer Kautschuk- and Guttapercha-Präparate“ (Factory for pharmaceutical India Rubber and guttapercha preparations). Next to wound plasters, ready-packaged medicine is listed.
At the turn of the century more than 4.5 million packages of Georg Königs Bückeburg corn plaster (Georg Königs Bückeburger Hühneraugenpflaster) were sold at home and abroad.
Construction of a factory and administration building behind the Court Pharmacy.
Dr. Wilhelm Kroseberg and Ernst Pfannenberg acquire the company and continue to operate as an open trading company.
1914 – 1946
Contemporary history complicates medical plaster production
Growing demand by the military for wound dressings has to be met although due to the war there is scarcity of raw materials Production with insufficient raw material affects adhesion of plasters.
In order to preserve the plaster factory, Wilhelm Kroseberg has to expand the product portfolio by introducing preparations required in the post war period.
Dr. Wilhelm Kroseberg designs the first hallmark for the company.
The launch of the cliché film Typoplast marks the moment when, in addition to the pharmaceutical dressings, India rubber adhesive films for commercial and industrial applications are offered for the first time.
The collapse after the Second World War shook the solidly run company to the core.
1946 – 1960
New paths by manufacturing self-adhesive films
Hans Neschen joins the company that nowadays bears his name: Neschen AG.
Conversion of the production to self-adhesive films for book protection and book
repair. The synthetic resin films Filmolux, Filmomatt, Filmoplast and Gudy will conquer international markets in the following years.
Establishment of library services as all-round service for lending libraries.
The first foreign subsidiary is established in Amsterdam. Shortly afterwards subsidiaries are established in Vienna, Brussels, Paris and Tokyo.
Entrepreneur Hans Neschen converts the company Georg König GmbH to sole proprietorship Hans Neschen KG. The same year plaster production ultimately ceases.
Worldwide expansion course for the company
The Neschen triangle is introduced as new company logo.
Alexander Schreiber, son-in-law of Hans Neschen, takes over sole management.
Relocation to the newly built factory and administration building at the western part of Bückeburg.
With delivery of the first cold-laminating machines the company from Bückeburg revolutionized rearing and finishing of prints and photographs.
Two long-term employees, Otto Denstorff and Helmut Fahlbusch take over management of the company.
Another subsidiary is established in England. A few years later establishment of subsidiaries in America, Italy, Spain, Portugal and Hungary will follow.
1989 – 1996
Changes and rises
A second factory for the company, to be built in several steps, sprouts in the new industrial area at the eastern part of Bückeburg.
Gudrun Schönemann and Hans-Ulrich Schreiber, Hans Neschen’s grandchildren take over management and introduce a new company logo.
Rolf Zinn, who since September 1994 leads the company, acquires all shares of the company in 1995 and takes over as Managing Partner.
The company refines the “Bückeburger Verfahren” (Bückeburg procedure) for automatic mass conservation and saves millons of documents from decay.
1996 – 2016
The biggest acquisition in the company’s history is executed by the takeover of the renowned graphics department from Hunt Corporation branded “Seal”.
Restructuring expert Henrik Felbier is appointed CEO of Neschen AG. The same year, the company separates from its US subsidiaries that were acquired in 2001 and the associated production sites in America in England. The change to “New Neschen” is also reflected in the revised company logo.
The year of its 125th anniversary sees the company well prepared for the future thanks to its decadeslong industry knowledge and its many different high quality and innovative products.